I took some time to video a tutorial. Hopefully first of many. I hope you enjoy the video. If you would like more tutorials check through my blog and sign up for email notifications of when the next tutorial is posted.
Over the past couple of projects it has been pressed upon me time and time again on how special the relationship is between the designer and client. You would think that after doing X amount of flyers/ logos/ websites etc. I could get burned out with creative ideas. Well not so, the reason is because I am not creating from my own inspiration but from the clients.
The client is actually doing the creating of the flyer / logo/ or website. Therefore it is important for the client to have a good idea or direction the project needs to go. I find that if the client has no idea of which direction they want the project to go then they do one of two things.
1 They spend more money then they really wanted. This is done by having multiple revisions and redo’s or hoping from one designer to another. Although some artist charge by the job remember if you burn them the first time around good luck with trying to work with them again. They will remember how much time and effort was put in for the little compensation.
2 The client get up set with the artist because they are not seeing what they want. Its pretty much a lose lose situation for the client. to remedy this issue your graphic artist should always recieve some type of creative brief from you. This creative brief should outline what you are looking to receive as an end result. If the creative brief is open ended expect your project to be open ended.
An example of a creative brief can be found here PDF file.
Although designers and artist are creative they have to listen and internalize what the client wants. Writing your thoughts on paper for the designer will make it plain and concrete.
So, when you are looking to hire a designer/ graphic artist make sure they are really listening to what you are looking to have as an end result. If they don’t have you fill out a creative brief I would second guess that artist.
Well thats all that was on my heart this week.
Next week I will be back to creating tutorials for photoshop and illustrator. Next week I will create a tutorial on how to create reflections. If you would like to receive the tutorial as soon as I post it please sign up for the email list.
It has been a while since I posted something new. Ever since the beginning of this year (2010) I have been extremely busy with side projects. I thought I would share some of the projects that I have worked on over the past couple of weeks.
I have done flyers, banners, motion graphics, websites, and logos. Some are still in process but I thought I would share with you all and see what you think.
check out :
This was window treatmeants for the new place of worship for Labourers For Christ. This is on the inside of the building.
This is window treatments on the outside of the building.
This was a flyer done for the introduction of a name change from Pentacost Word of Faith to New Life Experience Christian Center. The logo was also another project.
I did this project over a couple of months time during my spare time. A portrait of my lovely daughter.
This was a flyer done for a conference in GA. Multiple versions but this was a good selection by Family Restoration which I also dd the logo.
website – http://labourers4christ.publishpath.com/
In this website there is a short video that I created also.
Last but not least a flyer/ ad that I did for Tykielah promoting her lovely parfaits. I would like to highlight the logo was also created by me. This is one of my prized projects because I also had the previlidge of creating the labels. I pretty much had a big say in how everything looked on this product given that my wife is the owner. lol. …You can also visit the website I created by clicking on the link www.delitecakes.com
Please let me know what you think of the work.